Marketing Lead

1. Job description

Marketing Planning & Execution

• Develop and implement annual and quarterly B2B marketing plans aligned with business objectives.
• Prioritize activities that directly support Sales and lead generation.
• Track key marketing metrics and report performance to management.

Website, Corporate Profile Management & Sales Enablement Support

• Ensure Ekotek’s website and company profile, case studies remain professional, updated, and aligned with target markets.
• Work with external vendors if needed (design, SEO, etc.).
• Support email marketing campaigns targeting specific industries or markets.
• Assist Sales with content preparation before major events or client meetings.

Digital Marketing & Content

• Manage SEO strategy and coordinate content production (blog posts, landing pages, social posts).
• Maintain active and professional presence on key channels (especially LinkedIn, Facebook).
• Support lead nurturing campaigns in collaboration with Sales.

Events & Industry Engagement

• Support participation in & organizing industry events, webinars, and conferences.
• Coordinate marketing preparation and follow-up activities.

Brand & PR Support

• Increase brand awareness through selective PR activities, awards, and review platforms.
• Ensure brand consistency across all communication channels.

Employer Branding Support

• Collaborate with HR on employer branding campaigns to attract tech talents.
• Support content and campaigns aligned with recruitment needs.

Team Management

• Lead and coordinate a small marketing team (2–3 members).
• Allocate tasks effectively and ensure timely execution.
• Continuously improve marketing processes and efficiency.

2. Job Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Minimum 3 years of experience in B2B marketing (experience in IT outsourcing, SaaS, or technology services is highly preferred).
• Practical experience in executing multi-channel B2B marketing activities, including: Content marketing, SEO, LinkedIn/social media marketing, Email marketing, Event/webinar coordination
• Experience supporting Sales with marketing materials (company profile, pitch deck, case studies, etc.).
• Familiarity with website management and coordinating with designers/developers.
• Working knowledge of SEO and website analytics tools (e.g., Google Analytics, Ahrefs or similar).
• Experience using CRM or marketing automation tools (HubSpot or similar is preferred).
• Ability to track key metrics and evaluate marketing effectiveness.
• Strong English communication and presentation skills (especially for B2B content and materials).
• Good project management and organizational skills.
• Ability to manage and guide a small team (2–3 members).
• Proactive mindset and willingness to learn and improve continuously.

3. Benefits

• Salary: Negotiable according to candidate's ability and experience, 2 months probation with 100% salary, after probation pay insurance according to salary level.
• Participating in PTI health insurance package when working full 6 months officially.
• Performance review twice a year,  based on work performance and company’s performance;
• Working time: 8h/day from Monday to Friday.
• Performance bonus, 13-month salary, bonuses for Tet holidays as prescribed: 30/4, 1/5, New Year’s Day, Lunar New Year,…reward projects, excellent individuals.
• Birthday, Men’s Day, Women’s Day, Children’s Day, Mid-Autumn Festival and other benefits under the provisions of the company.
• Join team building: 1 time / quarter, travel: 1 time / year, Company birthday, Year-end party, …
• Participate in periodic health checks for all employees with good services.
• Full support for server certification exam costs for business development needs.
• Be provided with equipment when working at the company.
• Have the opportunity to join free Japanese and English classes, soccer clubs, sprints, games.
• Have the opportunity to experience your expertise in a young and dynamic environment

4. Contact us:

• Send CV to mail: recruit@ekotek.vn
• Ha Noi Office: Floor 4, CIC Tower, No 1 Nguyen Thi Due, Yen Hoa, Hanoi, Vietnam.
• Da Nang Office: Floor 7, TP Building, No.268 30/4 St., Hoa Cuong Bac, Hai Chau, Da Nang, Viet Nam
• For more information: https://ekotek.vn/
• Facebook: https://www.facebook.com/ekotek/
• Linkedin: https://www.linkedin.com/company/ekotek-technology/mycompany/